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Look at your business through your customer’s journey.
Marzign looks at how marketing and design shape the customer journey, helping business owners see what to improve and why.
mar
zign
marketing + design
Marketing gets people interested
MARKETING
How you attract customers and give them reasons to choose you.
DESIGN
BRAND - PLACE DIGITAL - SERVICE
How you shape what customers experience along the way.
BRAND - POSITION VALUE - MESSAGE
Design shapes what people experience
The customer journey is where they come together
Every interaction gives customers something to notice, navigate, decide, or remember.
See the business from the customer's side.
Find
Consider
Choose
Navigate
Experience
Purchase
Return
Review
Recommend
Customers experience a business over time, from finding it and deciding whether to choose it , through the experience itself, and into what happens afterward.
Looking across the journey helps Marzign see how marketing (brand, positioning, value and messaging), and design (brand, place, digital and service) are working together and where something could work better.
BEFORE
DURING
AFTER
See what Marzign notices.
We look at familiar businesses through the customer journey to see what's working, what's getting in the way, and what other businesses can learn from it.
More customers may already be within reach.
Getting noticed is only the beginning.
A closer look at the customer journey can:
-
convert potential customers into new customers,
-
bring customers back more often,
-
help current customers discover more of what you offer.
Now look at your business.
A Marzign Snapshot takes a close look at one part of your customer journey, shows what may not be working as well as it could, and identifies practical ways to improve it.
It might involve something customers see, search for, navigate, choose, experience, or recall later.
A FOCUSED ANALYSIS LEADING TO
ACTIONABLE IDEAS
ONE FOCUSED OPPORTUNITY
$495
Delivered within five business days